Overview
A social networking website for Tern Television and Channel 4.
It's home to the People's Republic of Slabovia, an emerging
superpower run by the General and his son.
This quirky community site aims to recruit and brainwash new
citizens from legions of young people disaffected with the West,
all in the spirit of education of course.
It does this through:
- The Potato, Slabovia's best-selling and only newspaper
- Slabovian State TV, promoting fear and obedience through many
hours of state sponsored politics, sex, politics and science
programming
- Slabspace, a dedicated social networking site for citizens
- Big n Brown Book, a toolkit to becoming a better Slabovian
Working from Tern's concept of a nation with low-tech media
infrastructure (newspaper and state controlled broadcast) the
solution not only looks the part, it's also a very high-tech with
the richest possible GUI.
Behind the engaging design is a content management system
enabling the production team to update and grow the site content,
manage user accounts and analyse traffic.
It also represented our first major foray into the use of social
networking techniques to build and sustain a community of
participants.
At last count, it had over 5,000 users and in 2008 was nominated
for a BAFTA (Scotland) for Best Interactive Media.
Go and visit the state of Slabovia yourself, read some state
approved news, chat and gossip with other citizens, or sit back and
watch some Slabovian State TV.